After the publication of the first book about Kroeshaar and the launch of kroeshaar.com, I was overwhelmed with questions. Although I experienced that as positive, it surprises me how little we actually know about our own hair.
The prejudices against frizzy hair also continue to amaze me. That is why I took the initiative to introduce the Sab-I-Wiri Dei.
An equally good reason is that our frizzy hair is in a very bad state. Research shows that almost every woman with frizzy hair has to deal with hair that breaks, falls out or does not grow, or knows someone with such hair problems. I do not understand that we still accept this. Hence my motivation to organize the Sab-I-Wiri day.
The aim of the “Know Your Hair Day” is to inform women about the proper care of frizzy hair. The versatility of frizzy hair is also highlighted, as well as a bit of history, which is partly responsible for the way frizzy hair is treated today. At the end of the program, the audience will have the opportunity to ask questions.
I hope that every Sab-I-Wiri Dei contributes to better care and a positive image of frizzy hair. If you are interested in organizing a Sab-I-Wiri Dei, send me an email.
Mireille Liong